Speaking
Fear is why good teams stall. Mark shows them the way through.
Mark Collins is a fifth-generation plumber, the CEO of Elevate Franchise Brands and the author of Unleashing the Power of You. He speaks from the field, not from theory.

Signature talks
What Mark brings to the stage
Each talk can be shaped to your audience, from frontline technicians to C-suite teams.
Keynote
The Five Fears of Leadership
Confrontation, being wrong, disappointment, missing out and failure. Mark shows how each fear flips into a pillar leaders can stand on.
- Built on the Five Pillars of Leadership
- Every attendee leaves with a first draft of their Power Statement
- 45–60 minutes
Keynote
Five Generations, One Lesson
From a family plumbing shop started in 1905 to a national franchise group: what it takes to keep a legacy growing instead of coasting.
- Family business and succession
- Leading through change and growth
- 45–60 minutes
Breakout or workshop
Lead So It Runs Without You
The practical side: people, systems and the daily habits that let owners step out of the truck and into leadership.
- Interactive, with workbook pages
- A preview of Book 2, Unleashing the Power of Systems
- 90 minutes
Formats
Built for your event
Keynote
Opening or closing general session, 45–60 minutes.
Breakout
Hands-on session for 20–200 people, 60–90 minutes.
Fireside or panel
Moderated conversation on leadership, franchising or family business.
Virtual
Live-streamed keynote or workshop for remote teams.
Audiences
Who Mark speaks to
- Franchise conferences and franchisee conventions
- Home-services and trade associations: plumbing, HVAC and the skilled trades
- Leadership teams and company offsites
- Business owner groups, chambers and entrepreneur organizations
- Schools and trade programs building the next generation of tradespeople
[EVENT TESTIMONIAL: what an organizer or attendee said after Mark spoke.]
Book Mark
Check availability
Tell us about your event and we’ll reply within two business days with availability and fees.